Small Business Series #4: Work Place Policies

Your Work Policies Can Determine Whether Your Businesses Helps Employees Strain or Thrive            Company policies allow business owners to communicate clearly with employees from the outset. When companies encapsulate business policies in employee handbooks, regular training, and policy updates, the potential for creating a positive internal work environment is based on clear expectations. Internal policiesContinueContinue reading Small Business Series #4: Work Place Policies

Small Business Series #3: Employee Agreement Contracts

            As your business infrastructure grows, you will face the same question asked by so many other business owners: Is my business financially and logistically ready to hire employees? While you address this question, identify the key reasons you need employees, and lay a positive foundation for adding employees to your business organization.             YourContinueContinue reading “Small Business Series #3: Employee Agreement Contracts”

Small Business Series #2: Licensing

SETTING YOUR BUSINESS ON THE PATH TO SUCCESS Moving a small business from the initial planning stage to the opening stage involves a checklist of items to be completed before hanging the open sign in the window, so to speak. Licensing is one of the key pieces to a successful business launch that should notContinueContinue reading “Small Business Series #2: Licensing”

Small Business Series #1: The Foundation

You’ve decided to start a business – congratulations! As you bring your ideas to life, take steps to lay a strong foundation for your company. Intentionally tending to key tasks will set your business on a firm path as you prepare your business for growth. YOUR BUSINESS NAME As you consider various names for yourContinueContinue reading “Small Business Series #1: The Foundation”

Avoid Making This Costly Mistake When Taking Your Brand To The Global Marketplace

WHY CONSIDER INTERNATIONAL TRADEMARK? As companies expand into the international arena, a whole new set of rules apply to protecting your business brand. Building your reputation for quality, and service are only half of the value of your brand – your brand recognition should be protected as a company asset by filing for trademark registrationContinueContinue reading “Avoid Making This Costly Mistake When Taking Your Brand To The Global Marketplace”

THE VALUE OF OWNING A COPYRIGHT REGISTRATION

With a long history of providing protection in created works in our country, more recent times have shown that litigation against Copyright infringement is on the rise. For Creatives, filing for a Copyright may seem like a nonessential expense, but the following are reasons we strongly recommend setting up your creative work with the bestContinueContinue reading THE VALUE OF OWNING A COPYRIGHT REGISTRATION

Are You Culpable for Trademark Infringement?

If you advertise, post, share, compare, promote, or influence products or services, this question may be at the forefront of your legal concerns. The progression of social media as a prominent marketplace and advertising medium has created new concerns regarding the legalities of trademark protection and trademark infringement. Should I be worried about using trademarksContinueContinue reading “Are You Culpable for Trademark Infringement?”

PURSUE GROWTH

More than ever before, tradenames and trademarks are your business identity in the global market. Your business name ensures that potential investors and clients are choosing a product of quality; your product! Choosing a tradename is thoughtful process that helps reflect your vision for the product/service, and your commitment to maintaining quality. We welcome internationalContinueContinue reading “PURSUE GROWTH”